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Sholly Ayurveda

Project Details

Sholly Ayurveda is an online Ayurvedic medicine store offering authentic classical formulations and herbal products rooted in traditional Ayurveda. The brand aimed to increase online visibility, organic traffic, and direct product sales through search engines.

Through detailed audits, structured on-page improvements, and backlink development, we successfully increased their visibility across high-performing keywords, resulting in measurable growth in both traffic and conversions.

SEO execution

Our SEO execution strategy is built to deliver measurable growth. We start with in-depth keyword research and mapping, followed by precise on-page and technical optimizations. Ayurveda-focused content marketing strengthens relevance and authority, while local and trust optimization improves visibility, credibility, and long-term organic performance across search engines.

Keyword Research & Mapping

On-Page SEO Optimization

Technical SEO Improvements

Content Marketing (Ayurveda-Focused)

Local & Trust Optimization

SEO Strategy Implemented

1. Keyword Research & Mapping

  • Identified buyer-intent keywords such as:

    • Kudampuli Lehyam For Weight Loss

    • Buy lehyam online

    • Thengin Pookula Lehyam online

    • Premium Kumkumadi Thailam

  • Mapped keywords to product pages, category pages, and blogs


2. On-Page SEO Optimization

  • Optimized meta titles & descriptions for all product pages

  • Improved H1, H2, and content structure

  • Added SEO-friendly product descriptions with benefits & usage

  • Optimized images with proper ALT tags

  • Improved internal linking between products and blogs


3. Technical SEO Improvements

  • Improved website loading speed

  • Fixed crawl errors and indexing issues

  • Optimized mobile responsiveness

  • Added XML sitemap and robots.txt optimization


4. Content Marketing (Ayurveda-Focused)

Created high-quality blog content targeting informational searches such as:

  • Benefits of Ayurvedic Thailam

  • How Lehyam Helps in Immunity & Digestion

  • Ayurvedic Solutions for Common Health Problems

  • Difference Between Arishtam and Herbal Tonics

This helped attract top-of-funnel users and build topical authority.


5. Local & Trust Optimization

  • Optimized Google Business Profile

  • Added trust signals like certifications, FAQs, and usage instructions

  • Implemented schema markup for products

Results Achieved

  • Organic traffic increased by 180%

  • Top 10 rankings for 20+ Ayurvedic product keywords

  • Significant growth in organic sales and enquiries

  • Improved brand visibility for Ayurveda-related searches

  • Reduced dependency on paid ads

Conclusion

SEO helped Sholly Ayurveda transform from a low-visibility Ayurvedic e-commerce website into a search-driven sales platform. By combining technical SEO, content marketing, and product page optimization, the brand achieved sustainable growth and long-term organic traffic.

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